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NHTSA Launches “Choose the Right Seat” Campaign and PSAs

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Apr 12, 2012

U.S. Transportation Secretary Ray LaHood today announced the launch of new public service announcements (PSAs) to raise awareness about the importance of choosing the right child safety seat and making sure it is installed properly. The ads, released in partnership with the Ad Council, promote car seat safety among parents of children up to age 12. Data from the Department of Transportation's National Highway Traffic Safety Administration (NHTSA) show an estimated 8,959 lives were saved by child restraint systems from 1975 to 2008.


The findings and conclusions in these newsletter materials are those of the authors and do not necessarily represent the position of the Children's Safety Network.